Igniting passion and purpose in people.


Kris Poore is an award-winning creative and communication strategist, brand manager, writer, producer, creative director, and co-author of Beyond Sizzle: The Next Evolution of Branding.


Kris serves as VP of Corporate Branding for idgroup,—a brand transformation firm in Florida—where he helps leaders uncover and craft authentic and compelling brand stories that allow organizations to connect deeply with their stakeholders.

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